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Day: May 26, 2015
Bloody hell! The bridge is wrong!
Branding, Marketing, Oldies

Bloody hell! The bridge is wrong!

By Cleyton Arghiropol 26/05/2015

We’re watching the clash of two bizarre or inexcusable brands of the NBA. The Warriors and the Rockets. The Golden State logo is not bad, don’t get me wrong, but I can not understand why they didn’t use the bridge ‘upwards’. The line that represent one of the Golden Gate’s cable is going down, instead…

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Branding, Headline, Marketing

Slam dunk! Ballmer's pulling a new play

By Cleyton Arghiropol 04/03/2016
Branding, Headline, Marketing

GSW: The worst from the best

By Cleyton Arghiropol 26/02/2016
Branding, Headline, Marketing, Media, Publicidade

How far you need to go to…

By Cleyton Arghiropol 22/01/2016
Branding, Headline, Marketing

Football in LA is gold. And blue!

By Cleyton Arghiropol 14/01/2016
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