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Cleyton Arghiropol
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Cleyton Arghiropol
Author: Cleyton Arghiropol
F1 2022: Conheca todas as marcas
Branding, Featured

F1 2022: Conheca todas as marcas

By Cleyton Arghiropol 26/02/2022

Depois de um dos mais excitantes campeonatos de F1 dos ultimos anos se nao, das ultimas decadas, a temporada de 2022 ja chega com muita expectativa. Nas ultimas semanas tivemos os lancamentos dos carros para esse ano e junto deles, a opiniao dos aficcionados do mundo inteiro: qual sera o carro mais rapido? Qual tem…

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Nem a safadeza funciona! Pedágio: A instituição falida.
Featured, Oldies

Nem a safadeza funciona! Pedágio: A instituição falida.

By Cleyton Arghiropol 21/01/2018

Como os políticos poderiam aumentar a arrecadação mesmo com tarifas mais baixas ou até gratuitas! Eu lembro como era triste morar em um país em que as poucas e precárias estradas disponíveis foram doadas a políticos travestidos de empresas que transformaram as vias em maquinas de arrecadação partidária. Além da vida já ser difícil e…

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Mini thinking: small car missing big
Branding, Featured, Marketing

Mini thinking: small car missing big

By Cleyton Arghiropol 22/04/2016

The Cooper today is not just an English icon, but is becoming an American phenomenum as well. Hipsters, millennials, women, youngsters at age or spirit, everybody wants a Mini today. It’s my wife’s wish as well, but the thing is: a Countryman, a Clubman or a Paceman? The cars are cute and amazing, but I…

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Slogan Placement: A new way to get your message going
Branding, Featured, Marketing, Media

Slogan Placement: A new way to get your message going

By Cleyton Arghiropol 08/04/2016

There’s a new way to place your brand in town! In one of the episodes of the new season of Netflix’s House of Cards, two characters meet in a bar where you can see the reflection of a giant Bud neon sign through a glassed fridge door. First action: one of them offer a bottle…

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Branding, Headline, Marketing

Slam dunk! Ballmer's pulling a new play

By Cleyton Arghiropol 04/03/2016
Branding, Headline, Marketing

GSW: The worst from the best

By Cleyton Arghiropol 26/02/2016
Branding, Headline, Marketing, Media, Publicidade

How far you need to go to…

By Cleyton Arghiropol 22/01/2016
Branding, Headline, Marketing

Football in LA is gold. And blue!

By Cleyton Arghiropol 14/01/2016
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  • F1 2022: Conheca todas as marcas
  • Nem a safadeza funciona! Pedágio: A instituição falida.
  • Mini thinking: small car missing big
  • Slogan Placement: A new way to get your message going
  • Not the change we want, Bud
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