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Tag: marketing
Two birds, one brand: Contigo and the power of a good brand
Branding, Oldies

Two birds, one brand: Contigo and the power of a good brand

By Cleyton Arghiropol 14/05/2015

One of the best brands I’ve seen since I got in here is Contigo, the on-the-go mug and bottle company. For the English speaking, Contigo is a simple juxtaposition (or short) of ‘container to go’. Perfect! Simple. Short. But there’ss a plus in here. Contigo in Spanish means with you. Yes! How about that? A brand…

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Branding, Headline, Marketing

Slam dunk! Ballmer's pulling a new play

By Cleyton Arghiropol 04/03/2016
Branding, Headline, Marketing

GSW: The worst from the best

By Cleyton Arghiropol 26/02/2016
Branding, Headline, Marketing, Media, Publicidade

How far you need to go to…

By Cleyton Arghiropol 22/01/2016
Branding, Headline, Marketing

Football in LA is gold. And blue!

By Cleyton Arghiropol 14/01/2016
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